Five Steps in Making a Converting Sales Funnels for Coaches

In today’s fast-paced world, you need to make quite an impact on your customers if you want to stand out and be heard from all the noise and competition. What better way to do that than develop a sales funnel that’s so effective that people basically line up for your services.

As the owner of a coaching business, you don’t really need to have a funnel to get your first few coaching clients. However, you can only go so far by going blindly with your work. You’ll eventually realize that developing a sales funnel template for your coaching business is the next logical step.

Here’s what you need to do to master your coaching sales funnel:

1. Attention

The very first step you need to master is how to grab the attention of your potential clients. A good social media presence can do the trick. You can use Facebook, Instagram, Youtube, or even LinkedIn to create quality content that is valuable to your ideal clients. This can be in the form of a free video course or a PDF download with useful tips and advice.

By doing this, thousands of people will come to the top of your funnel. It’s expected that a big chunk of them will never work with you, but there will always be those who resonated with your message. These people understand and see the value you offer, and they are more inclined to move onto the next step.

2. Enter Your List

With those initial numbers of people who resonated with your message, you can build an email list of subscribers. This group of people has the exact problem you are trying to solve in your content, and they’d be missing out if they passed up on your lead magnet.

Once you’ve completed your list, it’s time to build and nurture a relationship with them! Send your email subscribers with value-packed content as a follow-up to your lead magnet that you posted in your social media accounts. A well-crafted email with good copywriting and informative content is exactly what you need to further encourage them to the next step in your marketing funnel template.

3. Start a Webinar

You can further exhibit your expertise as a coach by creating a sales presentation through a webinar or a masterclass. This is a great way to give your attendees more details about your coaching program, which will lead them to the final two steps.

4. Application

Your sales pitch is finally done, and you’ve made great effort to pique your potential client’s interests who have already been pre-qualified to work with you. To seal the deal, you need to get them on a Skype or Zoom call to make sure it is a good fit for both of you.

5. Start Doing What You Do Best

The final step and the last piece of the funnel involve you doing what you do best, which is being a coach. Your client is finally ready to start working with you. The sales funnel you created has done its job well and was able to transform strangers just passing through into loyal and happy clients.


Building your own sales funnel serves as a working guide for you to work on to get more clients. It’s an effective way to stay focused on your goal and have a clear picture of who your ideal client is, the problem you help them solve, and their transformation into a paying customer.

Increase your sales and get better results when you work Pro Speaker Funnels. With our ready-made funnels, we help you save hundreds of hours and get you the results you need for your brand and business. Our marketing funnel templates are designed as an all-in-one solution for speakers, coaches, authors, and experts. Contact us today to see our funnels!